The journey of Theka Coffee, from its inception to its current success, is a testament to resilience and strategic growth. Founder Bhupinder Madan‘s pitch on Shark Tank India, seeking Rs 50 lakh for 5% equity, did not result in a deal, but it laid the foundation for the brand’s future trajectory.
Despite initial setbacks, co-founder Abhishek Acharya emphasized that the experience on Shark Tank was not a rejection but an opportunity for growth. The public’s positive response post-show fueled their expansion, leading to a remarkable increase in valuation from Rs 5 crore to an impressive Rs 120 crore.
Theka Coffee’s journey has been nothing short of extraordinary, with over 800 outlets across 45 cities in India, showcasing their commitment to quality and innovation.
